Evaluating Monk Fruit Juice Concentrate as a Clean-Label Workaround
Time: 10:20 am
day: Conference Day One
Details:
- Examine how Monk Fruit Juice Concentrate is currently used to claim “no added sugar” and “no added sweeteners”
- Understand the regulatory grey areas and how they’re leveraged for clean label and tax-friendly positioning
- Compare benefits (consumer trust, clean-label alignment) with trade-offs (caloric impact, cost, and supply constraints)
